Tracking & Reporting Basics Services

Everything you need to know about your website visitors via thorough tracking and a weekly report.

What's included in this service?

If you're unfamiliar with any of these, please give us a call or refer to our FAQ after this section.

1. Account Creation
   • Create a Google Tag Manager Account
   • Create a Google Analytics Account
   • Create a Google Search Console Account
   • Create a Google Ads Account
   • Create a Facebook Business Manager Account
   • Create a Facebook Pixel
   • Create a Call, Text and Form Tracking Account
2. Account Configuration
   • Google Tag Manager
     • Create a Tag for:
       • Google Analytics
       • Google Ads Conversion Linker
       • Facebook Pixel
       • Call, Text, & Form Tracking
       • eCommerce Tracking
       • Event Tracking
   • Google Search Console
     • Submit Sitemap - Used by Google to know which pages you have on your website and any issues that may exist with them.
   • Google Analytics
     • Google Search Console Data Sharing
     • Setup Goal Tracking - A way to see how many visitors reached certain Goals we help you define. Such as a purchase or request for quote.
   • Call, Text, and Form Tracking
     • We connect it to your website and other assets such as Google Maps listing, social accounts and more.
   • Creation of Re-Marketing / Re-Targeting Lists
3. Reporting
   • Setup Dashboards - A place to see all of the information about your website visitors. Visits, Events, Goals, etc...
   • Schedule Weekly Reports from Dashboards
   • Weekly or Twice Monthly Consultation

What's not included in this service?

The cost of the call tracking service is charged by a third party, typically around $35 a month.

FAQ

What is Google Tag Manager?

A tool that Google provides to marketers to make the setup and management of tracking and reporting tools simpler to integrate.

What is Google Analytics?

A platform that Google provides to track website visitors and their behavior to help you generate more ROI online.

What is Facebook Business Manager?

Facebook's equivelant to Google Analytics, but a place to manage all of your Facebook assets such as Page, Pixel and more.

What is Facebook Pixel?

A tool Facebook provides to allow us to track website visitors and glean different information than you can see with just Google Analytics.

What is Google Search Console?

A diagnostic tool Google provides to keep you informed of problems with your website that affect your organic search engine results.

Why do I want the Google Ads integration even if I'm not actively advertising?

We cannot recover historical data if we don't set it up in advance.